Corporate and Retail Signs, On Brand at Every Site

HQ and reception signage, shopfronts, in-store graphics and retail park totems, made to your brand guidelines and matched across every location.

Your brand took years to build. Then one store gets a sign in slightly the wrong blue, a franchisee orders a fascia from a local printer, and the reception logo at head office is half a size too small. Customers notice, even if they can't say what's wrong.

We make corporate signs and retail signs that get your brand right, every time and everywhere. Working from your brand guidelines, we design, make and fit everything from a single flagship store to a rollout across multiple sites, all from our own High Wycombe workshop, with the backing of our parent company, Discount Sign & Print.

Family-run since 2013, with the honesty of a local maker and the capacity of a larger group

  • Made to your brand guidelines: colours, fonts and logo usage matched
  • One supplier for every site, so everything matches
  • Site surveys, visuals and drawings before production

Corporate Signs: Make Your Headquarters Look Like Your Brand

Corporate signage is about trust. When clients, investors and new recruits arrive, your building should look like the company they've read about.

Building and Entrance Signs

Building name signs, entrance signs and 3D lettering on the facade, so your company is unmistakable from the car park. Add 3D illuminated signs for evening visibility and a premium finish.

Company Logo Wall Signs

The reception logo wall is the most photographed spot in your building. We make company logo wall signs in raised acrylic, metal-effect finishes, brushed aluminium or illuminated letters, all made to your exact brand colours and proportions. See our acrylic signs for sleek stand-off finishes.

Interior Corporate Signage

Meeting rooms, floor directories, door signs, values walls and glass manifestation, all in one consistent brand style. For the full interior, see our office signs, wall decals and directional and wayfinding signs.

Business Park and Office Park Signs

Entrance signs, post-mounted signs and directory boards for business parks, office parks and industrial estates. These help visitors and deliveries find the right unit first time, and make the whole site look well managed.

Retail Signs: From the Car Park to the Till

Retail signage has one job: turning people who pass by into people who buy. That means getting each sign right for its moment in the customer's journey.

Exterior Retail Signage

  • Fascia signs: your name above the door, in your exact brand colours.

  • Projecting signs: catch shoppers walking along the high street or a shopping centre mall. See our projecting signs.

  • Illuminated signs: keep your store visible on dark winter afternoons.

  • Window graphics: turn glass into seasonal campaigns, opening hours and brand statements.

  • Retail A-frame signs: promote today's offer on the pavement with A-board pavement signs.

In-Store Retail Signs

  • Department and aisle signs that help customers find what they came for.

  • Promotional and seasonal signs: sale, clearance and "new in" signs, printed in sets for every store.

  • Wall graphics and feature walls that bring your brand story into the shop. See our interior wall design.

  • Branded counters and till points: see our custom shop counters.

  • Posters and point-of-sale displays: from single posters to full campaign packs. See our poster printing.

Retail Park Totem Signs

On a retail park, your fascia might be 100 metres from the road. A totem sign (a tall, free-standing sign at the entrance or by the car park) tells drivers you're there before they've chosen where to park.

  • Single-brand totems for standalone stores and drive-throughs

  • Multi-tenant totems with interchangeable panels for every store on the park, so new tenants can be added without replacing the whole sign

  • Illuminated or non-illuminated finishes, with double-sided faces for traffic from both directions

  • Post-mounted signs for smaller sites and car park entrances

Brand Signage Done Properly: Our Brand-Compliance Checklist

Brand signs only work if they're exactly right. Before anything goes into production, we check every sign against your guidelines:

  • ☐ Colour: matched to your Pantone, RAL or CMYK references, and checked in both daylight and lit conditions

  • ☐ Logo: correct version, proportions and clear space, with no stretching, squashing or old logos

  • ☐ Typeface: your brand fonts, used at the right weights

  • ☐ Materials and finish: consistent across sites, so a sign in Reading matches one in Oxford

  • ☐ Lighting: the same colour temperature and brightness at every location

  • ☐ Placement: consistent heights and positions, so every store feels familiar

  • ☐ Sign-off: a visual and technical drawing approved by your team before we make anything

No brand guidelines yet? We can help you create a simple signage standard from your logo and colours, so every future sign stays consistent.

Multi-Site Rollouts Without the Headaches

Opening a new branch, refreshing every store after a rebrand, or giving your franchisees a single approved supplier? Here's how we keep it simple:

  • One brief, one point of contact. You deal with one person for every site.

  • Site surveys. We photograph and measure each location, so every sign fits first time.

  • A master design. One approved design, adapted to each building's size and shape.

  • Per-site drawings and permissions. Visuals and drawings for landlords and councils, store by store.

  • Scheduled production and fitting. Sites are done in the order and on the dates you need, around trading hours.

  • Completion photos. You get a photo of every finished site, so you can sign off without travelling.

Franchise networks can order approved signs for new sites at any time, with the artwork already on file and signed off.

Retail Signage That Sells, Zone by Zone

Think of your store in four zones. Each one needs a different kind of sign:

Zone

The customer's question

Signs that answer it

Approach (road, car park, pavement)

"Is this the shop I'm looking for?"

Totems, fascia, projecting and illuminated signs

Threshold (window and door)

"Is it worth going in?"

Window graphics, A-boards, opening hours, promotions

Shop floor

"Where's what I need?"

Department signs, aisle signs, wall graphics

Till point

"Anything else?"

Counter graphics, promotions, loyalty and add-on offers

Most stores spend all their budget on the fascia and forget the rest. A few well-placed signs in the other three zones often make a bigger difference to sales.

Do Totems and Large Retail Signs Need Permission?

Usually, yes. Free-standing totem signs, illuminated signs and large signs on retail and business parks generally need advertisement consent from the local council. You'll almost always need your landlord's or park management's approval too. On a retail park, the managing agent often has its own signage rules for every tenant.

We can supply the drawings, specifications and visuals you need for each application, and design to the park's rules from the start. This is general guidance, not legal advice.

What Do Corporate and Retail Signs Cost?

Every project is quoted individually, because it depends on:

  • Scope: one reception sign, a whole store or a multi-site rollout

  • Sign types: printed panels are the most affordable, while built-up letters, illumination and totems cost more

  • Materials and finishes: standard or premium

  • Surveys, permissions and installation: including access, height and out-of-hours work

  • Volume: rollouts across several sites usually reduce the cost per site

Send us your brief, brand guidelines and site details for a clear, itemised proposal.

Who We Work With

  • Retail chains and independent groups: consistent signs from store one to store fifty

  • Franchise networks: an approved, on-brand sign package for every new franchisee

  • Corporate headquarters and regional offices: building signs, reception logo walls and interior branding

  • Retail park and business park managers: totems, directory boards and tenant panels

  • Hospitality brands: restaurants, cafes and coffee chains. See our cafe barriers for outdoor seating

  • Showrooms and dealerships: premium exterior and interior brand signs

  • Shopfitters, architects and design agencies: a reliable sign-making partner for your clients' projects

  • Growing independent brands: your first flagship store, signed like a national brand

Just need one sign for a single business? Our business signs guide will help you choose.

How ordering works

  1. 1

    Choose your options

    Size, material, finish and how many. Not sure? Ask us and we'll help you choose.

  2. 2

    Send your artwork

    PDF is best; we also take AI, EPS, JPG and PNG. No artwork yet? Tell us what you need.

  3. 3

    Approve your proof

    We check every file and send you a proof. Nothing is printed until you approve it.

  4. 4

    We make it

    We print and finish it, and let you know as soon as it's ready.

Let's Get Your Brand Right, Everywhere

Send us your brand guidelines, a few site photos and your timescales. We'll come back with ideas, visuals and a clear proposal.

St George's Works, Coronation Road, High Wycombe, HP12 3GG · Monday to Saturday, 09:00 to 17:30

Discuss Your Project

Or call us on +443330541033

Why Brands Choose Urgent Sign

Big-brand quality, without the agency layers.

You deal directly with the people who design and make your signs, not an account manager passing messages along.

Brand guidelines treated as rules, not suggestions.

Colours, fonts, logos and placement are checked against your standards before every job.

One supplier, every site.

Headquarters, flagship store, franchise branch or retail park unit, all made to the same standard.

Made in our own workshop.

Designed and made in High Wycombe, with the extra capacity of our parent company, Discount Sign & Print, for larger rollouts.

Honest timelines.

Store opening on a fixed date? Tell us. We'll tell you straight away whether we can make it, and plan every stage around it. Need something quickly? See our urgent signs.

Family-run since 2013.

Read our story.

Ready to order your corporate & retail signs?

Working on a new store, a rebrand or a rollout? Send us your brand guidelines and site photos, and we'll put together a proposal.

Frequently Asked Questions

Can't see your question? Call the workshop or send us a WhatsApp.

Still have a question? Talk to the people making your sign.
13 questions
What is corporate signage?

Corporate signage is every sign that represents your company: building and entrance signs, reception logo walls, interior signs and wayfinding, all designed to match your brand guidelines so your business looks consistent and professional everywhere.

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Can you match our exact brand colours?

Yes. We work from your Pantone, RAL or CMYK references and check colour samples before production, including how illuminated colours look at night.

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What's the best material for a company logo wall sign?

Raised acrylic letters on stand-off fixings are the most popular choice, because they're crisp, modern and cost-effective. For more impact, choose built-up metal-effect letters or an illuminated logo. We'll show you visuals of each before you decide.

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Do you work with our designers or brand agency?

Yes. We're happy to take artwork and guidelines from your in-house team or agency, and turn them into technical drawings ready for production.

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What retail signs does a shop need?

At minimum: a fascia sign, window graphics showing your opening hours and branding, and clear in-store signs. Most shops also benefit from a projecting sign, an A-board, and promotional signs that change with the seasons. Our "zone by zone" table above shows what goes where.

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How often should retail signage be updated?

Your fascia and permanent signs can last many years. Promotional, window and in-store signs work best when refreshed with each season or campaign, so regular shoppers keep noticing them.

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What is a retail park totem sign?

A totem is a tall, free-standing sign at the entrance to a retail park or car park. It shows drivers which stores are on site before they park. Multi-tenant totems have interchangeable panels, so new tenants can be added easily.

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Can you handle signage for multiple sites?

Yes. We survey each site, adapt one approved design to every building, prepare drawings for permissions and schedule production and fitting around your opening dates.

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Do you do site surveys?

Yes, we can survey your sites, measure them and photograph them before design, so every sign fits first time.

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Can you help with planning and landlord approvals?

We can supply the visuals, drawings and specifications you need for council advertisement consent and landlord or park-management approval.

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Do you install out of hours?

Yes. We can fit signs before opening or after closing to avoid disrupting trade.

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How much does corporate or retail signage cost?

It depends on the scope, sign types, finishes and number of sites. Send us your brief for an itemised proposal. Rollouts usually cost less per site.

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Where are you based?

Our workshop is in High Wycombe, Buckinghamshire. We work with brands across Buckinghamshire, the Thames Valley and London, and can discuss projects further afield. Get in touch with the Urgent Sign team.

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